Showing posts with label SEO Services. Show all posts
Showing posts with label SEO Services. Show all posts

Tuesday, March 6, 2012

Website Development with Search Engine Optimization and WordPress Graphic Design with SEO Plug-in Setup

This past month we added a couple of new projects and clients to our portfolio.  For our first client, Texas Shale Investments, we built a custom website and enhanced it with search engine optimization services.  For our second client, Pattern Productions, we helped to redesign the layout of their WordPress blog and setup the SEO Ultimate Plug-in.  Here is a glimpse of our clients, the process involved, and the technologies we used in each project.

Our first client, Texas Shale Investments, is an diversified group of companies working in the Eagle Ford Shale in South Texas.  They commissioned Gennovacap to design the layout for the website, create specific keywords for website written content, add stock photography, create a blog using Blogger, submit sitemaps to all the major search engines, and fine tune the websites for search engine optimization. Once we obtained the all of the website requirements from the client, it took us a less than week to develop the site and implement the search engine optimization services.

For Texas Shale Investments web design, we started off with a CSS3 template designed with a jQuery slider and jQuery Carousel for an animated user interface.  Next, we customized the webpage content and images to fit the services and interests of Texas Shale Investments as a company.  We had the client choose stock photography from iStock and then we integrated the written content for the website.  Once we had the layout designed, the images chosen, and the content written- we began the web development process.

After all the code is written, we uploaded the webpages, files, and images to the server and we began the search engine optimization.  For search engine optimization there are several steps involved to prepare the site.  The first step is to generate a sitemap which we submit to all the search engines so that they can begin to scour the webpages and begin indexing the website for queries, content, images, backlinks, and keywords.  After we setup the rest of the optimization through Google Webmasters service, the site is client ready.  Visit Texas Shale Investments to see the services they provide and the work we did for them.

In the one month since we launched the Texas Shale Investments website, there has been considerable movement in page rank for specific keywords relating to their business.  In the next few months we will work with Texas Shale Investments to further enhance their page rank through press releases, online marketing, and organic search engine optimization.

Our second client, Pattern Productions, is a video production company in Austin, TX.  Pattern Productions requested a redesign for their WordPress blog and Gennovacap delivered.  We were given a professional mockup and design to emulate on the web.  We started by inspecting the current WordPress theme and then we began tweaking the CSS3 design and working with the PHP a little to bring about an exact replica.  After a week, we had a proof for the client and we worked with them for about another week to iron out the nuances.  After the blog was redesigned, we rearranged the permalink structure (urls based on tags and blog titles instead of a trailing breadcrumb) and setup the SEO Ultimate Plugin.  Visit Pattern Productions to see our design work.

Monday, February 20, 2012

Business Websites and SEO Services

At Gennovacap Technology Services, custom websites and SEO services are two of our specialties.  Since every business needs a website and the website needs to be search engine optimized, we have found an efficient way to build beautiful custom websites and combine the website with basic SEO services to facilitate the growth of a business' online presence.  Our custom web design and web development solutions are great for any business who needs a website and has to work with a budget.

We begin our webpage design by designing a website that has a good look and feel for the business and its industry.  Before we begin to design or create a single web page, we develop a roadmap for the website's content, graphics, and images using diagramming and outlining software.  Based upon the content provided to us by the business owners, we can then begin to design and develop the website.  Once the website is developed we can host and manage your website through through a variety of hosting services like GoDaddy, MediaTemple, or Rackspace.

After your website is online we can begin the SEO procedure.  Our SEO services include registering the website and all relevant URL's to all the major search engines including Google, Yahoo, and Bing.  We also create a sitemap and ensure your website is in good health for the search engines to crawl and index your site.  Once the SEO is implemented we can go a step further and submit press releases to the local media and news publications.  We also list your business with Google Places, Bing Business, or Yahoo Local.  The combination of these techniques will yield some relevance for your business website.

After your business website is optimized and setup on the web, we can actively manage your website with updates to your business service listings, new content for your blog, or press releases to the news media.  If you are serious about growing your business through the internet, then we can also increase your page rank through the use of internet marketing like organic SEO backlinking strategies as well as managing Google AdWords PPC Campaigns.  Call or contact us today for a free estimate for a business website, basic SEO setup, or mobile application needs.